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Peri Chiu’s Predictions On The Future Of Tech & Type



Nada Hesham 15.10.2020 New Article


The rational model is based on a rationalist philosophy According to the rationalist philosophy, design is informed by research and knowledge in a predictable and controlled manner. The action-centric perspective is a label given to a collection of interrelated concepts, which are antithetical to the rational model. It posits that:

In the reflection-in-action paradigm, designers alternate between "framing", "making moves", and "evaluating moves". "Framing" refers to conceptualizing the problem, i.e., defining goals and objectives. A "move" is a tentative design decision. The evaluation process may lead to further moves in the design.

In the sensemaking–coevolution–implementation framework, designers alternate between its three titular activities. Sensemaking includes both framing and evaluating moves. Implementation is the process of constructing the design object. Coevolution is "the process where the design agent simultaneously refines its mental picture of the design object based on its mental picture of the context, and vice versa".

The concept of the design cycle is understood as a circular time structure,







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